1.0MEQIFYhttps://www.meqify.se/sv/Jonas Harrishttps://www.meqify.se/sv/author/jonas/The Catalyst - MEQIFYrich600338<blockquote class="wp-embedded-content" data-secret="htwNaBzc6j"><a href="https://www.meqify.se/sv/book-recommendations-sv/the-catalyst/">The Catalyst</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.meqify.se/sv/book-recommendations-sv/the-catalyst/embed/#?secret=htwNaBzc6j" width="600" height="338" title="”The Catalyst” – MEQIFY" data-secret="htwNaBzc6j" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://www.meqify.se/wp-content/uploads/2022/11/How-to-change-anyones-mind.jpg14002146It´s well known that it can be heard to change people´s (and thus organisations) opinions, mindset and way of working. However, the understanding of why it´s difficult and ways to progress has been scarce. This book gives us exactly that. Through story telling showing us that it is removing roadblocks rather than persuasion that will make people change.